[VIDEO] I found this at random recently Two Cents is a PBS web series you can follow on YouTube. Basically they look at issues of personal finance and would very much like to share other editions with you and hopefully you will learn something new as far as what to do with your money.
To start social media has gained prominence since the 2000s. I can never imagine world without Facebook, YouTube, Twitter, or even Instagram. You would think the user who signs up for those sites would be the customer but in reality the customers are the advertisers.
With YouTube some popular YouTubers who are over say half-million subscribers often make money by taking on a sponsorship. For example it seems that I can't get away from a YouTuber pitched Raid Shadow Legends on the regular. Also in general if you make at least a thousand subscribers this is when YouTubers will get to make money and it will not be via sponsorships it will be the ads that run at the start, end, or even during their videos. Often a YouTuber doesn't have the ability to control when these ads run although they can control usage of these ads. If they opt out then they have a far more difficult time monetizing their YouTube channels.
Anyway aside from that sidetrack, what Phillip & Julia Olsen they will talk about how social media causes users to spend more money. You might follow someone who seems to have this amazing life. They dress well, eat at a posh restaurant, go on amazing vacations, etc. What if you see them and then you try to be like them. You try to up your fashion, find a posh restaurant, or even go on an amazing vacation.
Perhaps there's a feedback loop going on here and what happens is that you begin to spend money as a result. Very interesting video.
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